Is Fujifilm Losing Its ‘Kaizen’ Mojo?

After launching its X-Series line of cameras with the X100 back in 2011, Fujifilm began developing a reputation for ‘Kaizen’ (literally “change good” in Japanese), or pushing out frequent major firmware upgrades that breathe new life into older cameras.

Examples of Fuji’s Kaizen updates include adding 4K video to the X-Pro2 in 2017 and adding […].

fujifilm losing its kaizen mojo

2020-1-12 20:02