Sandmarc’s New $270 Telephoto Lens Doubles the iPhone 17 Pro’s Zoom
Sandmarc has announced a new Telephoto 48mm lens for Apple's latest iPhone models, designed to take Apple's tetraprism camera even further. [Read More]

Sandmarc has announced a new Telephoto 48mm lens for Apple's latest iPhone models, designed to take Apple's tetraprism camera even further. [Read More]
Canon has some truly fabulous lenses in their EF and RF mounts. From fish-eye to tilt shifts to super telephoto zooms, Canon's lenses are built on character and incredibly reliable, even if they can be expensive.
It appears that compact cameras, in every shape and size, are now gradually making a massive comeback. We reported earlier that companies are unable to see the future of compact cameras, with Fujifilm, Nikon, Canon, and Sony seeming to be sitting on a sleeping treasure.
Leica is no stranger to expensive cameras and lenses. For example, last October, a Leica 0-series camera from 1923 sold at auction for about $3. 7 million. However, not all Leica equipment worth millions is anywhere near that old.
Sony announced the 300mm f/2. 8 G Master OSS, a new $5,999 telephoto prime that simultaneously promises new heights for image quality while also becoming the lightest lens in its class.
Early last month, Tamron announced that it was developing a second-generation 70-180mm f/2.8 telephoto zoom lens for Sony E-mount. Today, Tamron has revealed new details about the zoom lens, including its release date and price. [Read More]
Irix has announced a second version of its 150mm T3.0 cinema lens called the 150mm T3.0 Tele. It doesn't replace the previous version, but makes it more usable for a wider audience by improving the focus and aperture range and removing the macro designation. [Read More]
During his trip to Kauai, one of the many islands in the Hawaiian archipelago, photographer Michael Shainblum captured his journey using a mix of wide-angle and telephoto lenses, making the most of the diverse natural beauty of the area. [Read More]
Nikon’s previously-teased super-telephoto prime is no longer shrouded in mystery. The Nikon Z 400mm f2. 8 TC VR S, announced today, is the mirrorless line’s first super-telephoto with a built-in teleconverter.
Landscape photography is often associated, or even equated, with the use of wide-angle lenses, however, this can lead to formulaic compositions. Telephoto lenses may seem like the province of wildlife photography, but alternating with them brings new creative opportunities for landscape photography.
Canon hasn’t missed that the EF version of the 100mm f/2. 8 macro lens has been popular as a portrait lens for some time and asked Kahran and Regis Bethencourt of CreativeSoul Photography to take the new RF model for a spin.
Oliver Wright, a professional macro photographer, shows how the Spherical Aberration Control Ring — also known as the Bokeh Control Ring — on the new RF 100mm f/2. 8L Macro IS USM works in a 5.
Canon has announced the RF100mm F2. 8 L Macro IS USM, the “world’s first medium telephoto macro lens” for mirrorless that is designed for a wide range of photographers and that offers a unique new feature: a Spherical Aberration (SA) Control Ring.
With the major Japanese trade show CP+ being cancelled over coronavirus concerns, Olympus has taken to YouTube to share the presentation it was planning to give at the show. The 45-minute presentation included an interesting look at how much reach the new M.
If a new Fujifilm X-T3, X-T20 or a even the X-T100 have been calling your name, you had better listen. Right now those three cameras, and many more are all on sale. These camera deals, and the huge savings you can get on quality Fujifilm glass makes it the perfect time to jump into the Mirrorless world of Fujifilm.
Since its launch back in 2008 the Micro Four Thirds format has gained a set of devoted fans and lovers who swear by the system. There are some truly fantastic cameras on the market from both Olympus and Panasonic, and there are some killer Micro Four Thirds lenses too.
The kit lenses that came with the camera you purchased will only take you so far, and then you will need to look at the many offerings for your brand of camera. The quality of your images relies heavily on the glass that you place in front of your cameras sensor, but where do you start? Here is a look at the three lenses every beginner Canon and Nikon photographer should consider.
Pet photography is a rapidly growing genre in the world of photography as owners consider their pets family members, and their closest friends.
For true sports and wildlife photographers wanting to use the Sony mirrorless system there was always one really big – glaring, really – hole in their lens ecosystem still, hast super-telephoto prime lenses for shooting sports and wildlife from a distance.
So if all the stars align just right, I think that one of the big announcements that we're going to see this year from Nikon will be the new Nikon AF-S NIKKOR 500mm f5. 6E PF ED VR that they're announcing the development of today.
I used to be one of those street photography believers: you know, the ones that always say that you need either a 28mm, 35mm or 50mm lens to create street photos. And that there is nothing else that you can possibly use whatsoever.
Sigma's new 200mm f/2 DG OS | Sports is the world's first 200mm f/2 telephoto prime lens for full-frame mirrorless cameras. [Read More]
At first glance, the Tamron 50-400mm f/4. 5-6. 3 Di III VC VXD seems like Frankenstein’s monster of lenses. Super-telephoto lenses that provide a relatively wide focal length are uncommon and generally awful.
OM Digital has released a new lens roadmap as well as announced the development of two new lenses for Micro Four Thirds (M43), the M. Zuiko Digital ED 20mm f/1. 4 Pro and M. Zuiko Digital ED 40-150mm f/4.
One of the most effective ways to fill a frame with information is to layer elements of your composition, either in two dimensions along the X and Y axis or in three with the Z axis. When it comes to conveying narrative or communicating visual data, this layering is a great way to incorporate multiple […]
The two strangest lenses Canon is reportedly going to launch on Thursday are the RF 600mm f/11 and the RF 800mm f/11. Now, we have our first leaked photos to show us why exactly Canon has decided to make these lenses so slow.
After adding a 500mm telephoto lens to its GFX lens roadmap last September, Fujifilm has finally fully revealed the longest Fujinon GF lens ever: The Fujifilm GF 500mm f/5.6 R LM OIS WR. [Read More]
Photographer Nina Wolfe shoots gorgeous photos using forced perspective to show the Moon illusion, the optical illusion that causes the Moon to look much larger when it's closer to the horizon than when it's higher in the sky. [Read More]
Samyang has announced that it has reimagined its manual focus 135mm f/2 telephoto lens that it launched in 2015 as a new and improved autofocus version, the AF 135mm f/1.
Canon has filed a patent for a new “image pickup-up device and adjustment mechanism” that appears to be a high-powered clip-on-style telephoto camera accessory for smartphones. It has a modular lens design that can allows multiple compact lenses to be swapped, and the lenses appear to be held together magnetically meaning there may even be […]
Camera Labs’ Gordon Laing was given the opportunity to test the two largest and most expensive lenses for Canon’s mirrorless RF system — the Canon RF400mm f/2.8L and the Canon RF600mm f/4L — and has evaluated how they stack up in stills and video tests. Although both lenses place at the top when it comes […]
Sigma’s new 500mm f/4 Sport is getting a lot of attention. It might be because it’s the first telephoto prime in its new ART/SPORT series of lenses, or it might be because of the price tag of $5,999.